SEO Benchmarks for Better Decisions
An SEO check shows values. A benchmark shows whether these values are conspicuous in the appropriate environment. Seitenreport compares websites according to CMS, market segment and technical SEO signals and turns them into concrete starting points for audits.
If one value alone isn’t enough, is 18 script tags a lot? Is the lack of HSTS normal? Are meta data weak compared to similar websites?
Benchmarks do not answer these questions absolutely, but in context. This is precisely what gives rise to better priorities.
TYPO3 SEO Benchmark
Classify TYPO3 websites by technology, templates, meta data, security headers and structured signals.
WordPress SEO Benchmark
Compare WordPress sites to similar sites and rank typical theme, plugin and content signals better.
Industry benchmarks
Local service providers, shops, agencies and consulting professions do not evaluate with the wrong standard.
Which SEO signals are meaningfully benchmarkable
Not every metric is equally suitable as a benchmark. Particularly helpful are signals in which relative classification changes priorities: technical basis, meta data, indexing, security header, structured data, internal links and visible content structure.
Doctype, Viewport, Charset, Headings, Scripts, Stylesheets and HTML Structure.
Canonical, Robots signals, noindex/nofollow and host-related signals.
HTTPS, TLS, HSTS, CSP, X-frame options and other headers.
Title, Meta Description, Open Graph, Twitter Cards and Favicons.
JSON-LD, Schema Types, Organization, WebSite, Breadcrumb and LocalBusiness.
Word count, images without ALT, internal links and ratio of external links.
SEO benchmark data instead of gut feeling
The benchmark cluster is associated with its own data study. There, the currently crawled domains, CMS distribution, countries and central technical SEO signals are displayed transparently.
View SEO dataThe study is based on stored benchmark crawls rather than generic statements.
Small samples are classified openly so that users do not overinterpret values.
Frequent Questions about SEO Benchmarks
Why benchmarks instead of individual values?
A value only becomes really helpful in comparison. The benchmark shows whether a deviation in the appropriate environment is unusual.
Which segments are important?
CMS, country, industry and website type change the rating. Therefore, TYPO3, WordPress and industry comparisons are created separately.
How do I use the comparison?
Conspicuous signals become the priority list: First check what deviates from the segment, then find the affected URLs in the audit.
Apply Benchmark Values Live to a Domain
The live tool shows the most important deviations and leads directly into the complete SEO audit if there is a real need for action.