Page Type and Supplemental Storefront Rules
Distinguish filter combinations, sorting and tracking. Check the storefront links so that unnecessary variants are no longer actively developed.
Distinguish product/category pages from shopping cart, account and other shop functions. Theme extensions or upstream systems can complement robots tags or headers.
Where to check the setting in Shopware
Compare the basic Robots setting of the sales channel with the page type and any theme or plugin rules. A product detail page, an internal search and an account page do not necessarily require the same specification. Check the head of the actual published storefront.
Example of this specific finding
Illustrative control case: /shoes/? color=red shows a purposefully maintained red shoe collection; /shoes/? utm_source=newsletter shows unchanged content. Both types of parameters require different decisions.
follow-up audit in Shopware
Check the public response in the right sales channel and without session. A global release of all shop functions is not a suitable fix for a single unwanted noindex.
For each parameter function, specify whether a useful search entry is created. Adapt internal links, sitemap, canonical and, if applicable, exclusions to this decision.
Derogations and scope
Indexable parameters are not fundamentally flawed. A blanket block can exclude independent filter landing pages from the search.
Related: Shopware 6 with Storefront. Self-hosted and SaaS offer different access and configuration options; view your own headless frontends separately.
Classify the general error
Definition, system-independent causes and further correction examples: Evaluate parameters by function