Hreflang points to 404 URL
Language alternatives must be accessible, indexable and consistent.
Language alternatives must be achievable, indexable and consistent The error should never be assessed in isolation. What matters is which URL group is affected and whether it creates a crawling, indexing, snippet, performance or quality problem.
Derive a language alternative not from an assumed path
If /de/produkt-a refers to /en/product-a, this English version must actually exist. A language prefix alone does not make a German path a valid translation. Compare the generated language links with the published URLs in the CMS.
Example: Recognizing the Result
Illustrative example: The German detail page refers to an English URL derived from the slug, although there is no published translation for this dataset.
Limit cause and implement correction
Correct the assignment to the common data source and test the landing page without logging in. If a translation is not yet available, no invented alternative link should be output. After publication, also check the references and canonical of the language version.
What makes you recognize a suitable correction
Only assign actually existing equivalent language pages. Control the status, content and references of each alternative specified.
Classification and boundaries
When is this indication not a clear error?
A foreign-language homepage is not an equivalent substitute for a missing detailed translation.
Further documentation
Hreflang Points to 404 URL after CMS and Cause
Many audit messages can be resolved faster if they are grouped by system, page type and technical cause. CMS indentations are linked only where Hreflang points to 404 URL has a clear cause or fixed route in the respective system.
For this error, there is currently no own CMS deepening, because the correction is usually not sufficiently system-specific. Take advantage of the general causes and checks on this page.
Frequent causes of this error
Related SEO Errors
Appropriate Seitenreport checks
This error should not be checked in isolation. The following tools and clusters help to narrow down the cause faster and to cleanly prioritize the affected URL groups.