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Links in Shopware

Fixing Broken Links in Shopware

Repair the linking location and the link destination separately. In Shopware, you check SEO URL templates and stored references.

SEO URL templates and stored references

Check links in experience worlds, category navigation and product texts separately. A fixed URL does not automatically follow a changed SEO URL.

A new SEO URL structure must fit the generated product and category paths. Old manual links in experience worlds can remain independent of this. First, determine the linking source.

Where to check the setting in Shopware

Control the SEO URL template and the actual generated address in the sales channel. Additionally, check manual links in experience worlds and category texts. A newly generated SEO URL does not automatically update such stored texts.

Example of this specific finding

Illustrative control case: A guide links to /sortiment/alt/, the landing page responds with 404. The location is the guide, the error answer comes from the destination.

follow-up audit in Shopware

After updating the SEO URLs, track an affected link in the menu, category and content. Test path change and forwarding behavior in the respective sales channel.

Change the link at the location to a suitable, accessible address. After that, retrieve the same found page and follow the link that was actually issued.

Derogations and scope

If there is no suitable replacement, removing or rephrasing can be better than redirecting to the start page.

Related: Shopware 6 with Storefront. Self-hosted and SaaS offer different access and configuration options; view your own headless frontends separately.

Classify the general error

Definition, system-independent causes and further correction examples: Repair the linking location and the link destination separately

Configuration and test signal documentation

Shopware 6: SEO URL templates

Google: crawlable internal links

Google: redirects

Related links errors in Shopware