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HTTPS and SecuritySeverity: High

HTTPS is missing: Activate secure delivery

Unencrypted pages are problematic for user trust, browsers and SEO.

Short version

Unencrypted pages are problematic for user trust, browser and SEO The error should never be evaluated in isolation. What matters is which URL group is affected and whether it creates a crawling, indexing, snippet, performance or quality problem.

Check HTTPS as a full user path

A valid certificate on the homepage is not enough if forms or subpages are still accessed via HTTP. Check the domain variants and a typical form range. All resources and goals involved should fit the intended encrypted delivery.

Example: Recognizing the Result

Illustrative example: The start page redirects to HTTPS, but an old form is still opened over HTTP and sends data there.

Limit cause and implement correction

After the changeover, HTTP entrants must lead to the correct HTTPS address. Update internal links, canonicals, and sitemap and check images and scripts for mixed content. Also check external return addresses, such as after a payment or registration. A visible lock on the first call does not yet prove a consistently correct process.

What makes you recognize a suitable correction

Check homepage, important subpages, forms and embedded resources for HTTPS. Certificate, forwarding and internal links must cover the full path.

Classification and boundaries

When is this indication not a clear error?

An encrypted homepage alone does not confirm a consistently encrypted website.

HTTPS is missing after CMS and cause

Many audit messages can be resolved faster if they are grouped by system, page type and technical cause. CMS indentations are only linked where HTTPS lacks a clearly own cause or fixed route in the respective system.

For this error, there is currently no own CMS deepening, because the correction is usually not sufficiently system-specific. Take advantage of the general causes and checks on this page.

Frequent causes of this error

Related SEO Errors

Appropriate Seitenreport checks

This error should not be checked in isolation. The following tools and clusters help to narrow down the cause faster and to cleanly prioritize the affected URL groups.