Content SEO consulting for purchase-related clusters of topics and landing pages
Align content with real questions, suitable landing pages and next steps
Content SEO becomes economical when topic clusters, search intentions, internal links and conversion paths fit together. This advice prioritizes content that connects visibility and leads.
- Personal care
- Agreed scope of services
Example order: Two counselors compete for the same task
Illustrative process · no published customer case. The binding scope is agreed in advance.
What you bring
Two article URLs, their previous searches and the goal of the topic area.
What we are investigating
We separate real intent overlap from meaningful deepening and examine missing own evidence, internal links and outdated statements.
What you continue to work with
You will receive a reasoned decision per page: receive, revise or consolidate, including content framework and link adjustments.
Performance limits
The consultation does not automatically contain complete new texts or their introduction; scope and implementation are agreed.
When this performance fits
- A lot of content exists, but the priority is missing
- purchase-related landing pages should be systematically created
- Keyword research should be translated into concrete pages
- Content should not only bring traffic, but leads
Performance modules for your order
- Keyword and theme cluster review
- Mapping of existing and missing pages
- Briefing structure for new content
- Content audit and prioritization
- Optional Content SEO Training
What you can do concretely
- Clearer content roadmap
- More focus on shopping-related keywords
- Better internal linking between topics
- Less arbitrary content production
The binding scope is in the individual offer. Subsequent implementation or ongoing monitoring can be agreed separately.
Lots of content, but unclear priorities: arranging a topic first
A useful introduction is a single topic area with several existing articles or landing pages. This includes the current content, available search data and the question of what contribution this area should make to the offer. This allows you to determine whether content is missing, overlaps or answers the wrong questions.
Sensibly limiting the question
Before a larger writing job, the existing pages should be ordered by task and target group. For one article, revision can be useful, for two strongly overlapping pages a merger. Other contents deliberately meet different information needs and should keep their own address.
What prepares the decision
A reliable decision describes the target content, necessary specialist information and suitable internal connections. It distinguishes confirmed content gaps from assumptions. Therefore, some representative URLs and a short description of the most important services are helpful for a request; a finished keyword list is not a requirement.
What we vote before the start
The entry offer includes the investigation, no implementation. Data accesses and additional URL groups are coordinated in advance. For a broad inventory, the 360° expert analysis fits.
FAQ
When is Content SEO Advice Useful?+
A lot of content exists, but the priority is missing
What is the size of the entry price?+
A problem focus on a website; up to 5 representative URL or template patterns; causes, evidence and concrete suggestions for correction. The entry offer includes the investigation, no implementation. Data accesses and additional URL groups are coordinated in advance. For a broad inventory, the 360° expert analysis fits.
What can I continue to work with after cooperation?+
Clearer content roadmap; more focus on purchase-related keywords; better internal linking between topics; less arbitrary content production. The concrete results and the scope are agreed before the assignment.
Can this be combined with training?+
Yes. Many projects become more effective when analysis, implementation and team training are combined.
Your personal contact: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
You discuss your task directly with the responsible contact person. Technical test data, personal classification and coordinated priorities form the basis of the cooperation.
Non-binding requests
Briefly describe your plans. Matthias Gläßner will contact you personally.
Price limits: from 790 € per work package plus VAT