Indexing audit for deindexation, signal errors and crawlability
Classify indexing rules and URL groups without contradiction
We examine why important pages are not indexed, incorrectly or unstable – and prioritize the causes so that it is clear which signals and structures should be corrected first.
- Personal care
- Agreed scope of services
Example order: New performance pages remain outside the index
Illustrative process · no published customer case. The binding scope is agreed in advance.
What you bring
Affected URLs, publication date, desired indexing status and available Search Console information.
What we are investigating
We check retrieval, robots signals, canonicals, sitemap and internal accessibility for agreed patterns and compare striking with working pages.
What you continue to work with
A diagnostic report separates confirmed technical obstacles, conscious exclusions and still open causes along with follow-up steps.
Performance limits
A technically indexable URL does not have to be included by Google. The audit does not guarantee indexing and does not include a blanket CMS implementation.
For whom the service makes sense
- Companies whose important pages are not indexed
- Agencies with projects where crawlability or signals are unclear
- Teams after relaunch, migration or major technical conversion
Typical situations
- important pages are missing in the index or appear unstable
- canonical, noindex or robot signals contradict each other
- Sitemaps, status codes or internal links make indexing difficult
- It is unclear which cause causes the greatest damage.
What is included
- Testing of the main indexation and crawlability signals
- Rating of Noindex, Canonical, Robots, Status Codes and Sitemaps
- Prioritization by damage and probability
- concrete next steps for correction and follow-up
- Optional transition to direct remedy
What they receive
- Prioritized indexing finds
- Overview of the causes of major signal errors
- Recommendations for the meaningful order of correction
- Basis for targeted error correction
Expiry date
Cover affected areas
Identify important pages, page types and patterns.
Checking for signals
Evaluate relevant indexing and crawlability signals.
Prioritize
Sort the strongest damage drivers by influence and effort.
Derivatives
Determine the next steps for correction and stabilization.
Why Seitenreport
Indexing is rarely a single error. A good audit must therefore think together signals, structures and page types.
This is exactly what this audit is designed for: less guesswork, more prioritized clarity.
The free main analysis and SEO tools are a good place to start. In the service, we take over classification, prioritization, action logic and, depending on the project, the concrete correction or implementation support.
Next step
Briefly describe starting position, affected pages or page types, CMS/Setup and destination. This allows you to quickly assess whether audit, optimization, troubleshooting or support is the most sensible next step.
What you can do concretely
- Overview of indexable and excluded URL groups
- Classification of Canonicals, Sitemaps and Robots Rules
- Proposals for consistent signals and subsequent controls
The binding scope is in the individual offer. Subsequent implementation or ongoing monitoring can be agreed separately.
What we vote before the start
The entry offer includes the investigation, no implementation. Data accesses and additional URL groups are coordinated in advance. For a broad inventory, the 360° expert analysis fits.
FAQ
When does an indexing audit make sense?+
If important pages are missing, fluctuate or signals contradict each other and the causes must first be prioritized.
Is this also suitable for large websites?+
Yes. Especially for larger websites, the page type and pattern perspective is particularly important.
What happens after the audit?+
Typical are prioritized corrections or a transition to direct troubleshooting.
Your personal contact: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
You discuss your task directly with the responsible contact person. Technical test data, personal classification and coordinated priorities form the basis of the cooperation.
Non-binding requests
Briefly describe your plans. Matthias Gläßner will contact you personally.
Price limits: from 790 € per work package plus VAT