Maintaining customer websites on an ongoing basis
Know what is changing on your customers’ websites.
Between two dates, a customer website rarely remains unchanged. The SEO Suite holds audits, monitoring and processes for each project together – as a basis for your ongoing support.
Agency fare: 25 projects · 149 € net/month for monthly payment, plus VAT
Between two customer appointments
Which website needs your attention today?
For a single website, you usually still know the last changes. In ten or twenty customer projects, this becomes more difficult: one customer publishes content himself, another receives a shop update, in the third, the service provider has converted the navigation.
Seitenreport collects audit results, monitoring and progress data for each project. For your care, this creates a fixed place where you can check the last tested condition. Your task remains to classify conspicuous changes and to coordinate the right measure with the customer.
A Practicable Order
- Check the measurement stand first: When did the last crawl take place, and what extent was captured?
- Then look at the signs: Are there any new findings on important pages?
- Assign changes: Does the result fit a known release or an editorial editing?
- Formulate a task: Record URL, problem, responsibility and follow-up audit in your project management.
One account, several projects
Plan by website size and care needs.
The number of projects alone does not decide on the appropriate tariff. Three large shops may need more crawl scope than ten small corporate websites. Therefore, consider both the regular check scope and the keywords you actually want to observe.
| Plan | Projects | URLs per crawl round | Keyword Places | Price net/month |
|---|---|---|---|---|
| Pro | 3 | 5,000 | 100 | 39 € |
| Business | 10 | 20,000 | 200 | 79 € |
| Agency | 25 | 50,000 | 300 | 149 € |
URL and keyword quotas apply Shared for the account. The agency tariff does not provide 50,000 crawl URLs or 300 keywords for each project. Website crawls are done in Pro weekly, in Business and Agency daily; keyword rankings are updated weekly in all three tariffs.
Discuss results
A customer report should facilitate a decision.
What has changed?
Don’t just show the current score. Name a specific change, the affected pages and the previous processing status. “The broken link in the footer is corrected and verified” is a tangible statement. An increased overall value alone hardly explains the work done to the customer.
PDF, Excel and CSV exports are available from Pro. They use it. Model public report, to check in advance which parts you need for customer communication and which ones for technical implementation.
What's next?
Arrange few, comprehensible tasks. In your own workflow, supplement those responsible and appointments. The suite provides audit and monitoring data; coordination with customers and the management of your team remain part of your support.
If you need reports under your own brand or a special integration process, discuss this separately. White label and individual integrations are not automatically included features of the regular agency tariff.
Ongoing care and acquisition
Choose the offer for the concrete work.
Maintaining existing customer websites
The SEO suite is intended for recurring checks and the course of projects. The agency tariff comprises 25 projects for 149 € net per month with monthly payment, plus VAT. For a smaller portfolio, pro or business may suffice.
Approaching new customers or integrating them individually
Lead audits for the acquisition and individually agreed agency solutions are separate offers. Do not derive any functions of the regular suite from this. Check the scheduled process before promising a customer a specific report or integration.
Good to know
Questions about working with several customer projects
Are the URL and keyword quotas available per customer website?
No. The tariff quotas apply jointly to the account. In the agency tariff, you distribute 50,000 crawl URLs per round and 300 keyword places on up to 25 projects.
Do I always need the agency tariff?
No. For a small portfolio, Pro with 3 or Business with 10 projects may suffice. Decisive are also the entire URL set, the required keywords and the desired crawl rhythm.
Is White Label included in the agency tariff?
Individual branding, white label and special integrations are agreed separately. The regular agency tariff provides the designated suite quotas; this does not automatically entitle you to an individual white label solution.
Is the suite also a customer portal with individual roles?
A customer portal with separate access roles does not belong to the standard offer described here. Schedule customer communications and release reports in your existing workflow. Specific access or integration requirements should be discussed in advance.
Appropriate next steps
Building blocks for ongoing customer support
- Creating SEO Reports
Report formats and an understandable customer transfer.
- Monitor website changes
Observe SEO information of important customer pages.
- Relaunch monitoring
Schedule the first checks after a website move.
- All agency offers
Classify suite, acquisition and individual services.
