Technical SEO Training
Personal learning · concrete examples · applying knowledge directly
Evaluate crawling, indexing, status codes, canonicals, sitemaps and technical error images safely. For SEO, Dev and Product teams.
- 6 hours, plus Breaks
- Remote remote
- Up to 8 persons
For whom this training fits
SEO, Dev and Product teams.
Basic knowledge of HTTP and HTML is helpful; the joint implementation in the production system is not automatically part of the training.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- Checking crawlability and indexability
- Canonical, Robots and Sitemap Signals
- Status codes, redirects and error pages
- Cleanly prioritize technical finds
What Your Team Takes With You
A testable technical ticket with affected URL patterns, cause, desired behavior and acceptance criterion.
This is how learning progress becomes visible
Participants can accurately describe technical findings and identify the correct responsibility. You realize that a formally existing signal does not automatically match the desired side function. The acceptance checks the full intended state and not only the disappearance of a single warning.
Practical task: Check the signal chain of a URL without contradiction
Appropriate preparation
Prepare an important indexable page, a deliberately excluded page, and a forwarded address. For each, record the expected state. A small, well-defined data set makes contradictions easier to understand than an unfiltered crawl with thousands of messages.
Practical task
Check status code, final URL, robots, canonical, sitemap, and internal links together. If there is a deviation, track which level it creates. Compare the output in the original HTML to the rendered document if JavaScript is involved.
Appropriate SEO training
Check rendering, links, metadata and indexable content in modern JavaScript setups.
Realistically evaluate and prioritize performance signals instead of blindly chasing scores.
Cleanly plan multilingual and multiregional websites with URL structure, hreflang and content logic.
FAQ
How much does technical SEO training cost?+
from 1,890 € per team plus VAT for remote team day: 6 hours, plus Breaks, up to 8 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Evaluate crawling, indexing, status codes, canonicals, sitemaps and technical error images safely. Topics include checking crawlability and indexability, as well as canonical, robots and sitemap signals. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 1,890 € per team plus VAT