Google Search Console Training
Personal learning · concrete examples · applying knowledge directly
Translate Search Console data into specific SEO decisions. For marketing, SEO and content teams.
- 3 hours
- Remote remote
- Up to 6 persons
For whom this training fits
Marketing, SEO and content teams.
For own examples, an existing Search Console access or an adjusted export is required; access data is not requested in the request form.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- Read performance report and search queries
- Correctly classify indexation reports
- Quick Wins from Impressions and CTR
- Understanding errors, warnings and validation
What Your Team Takes With You
A list of reasoned check orders from search queries, landing pages and indexing data, including appropriate comparison periods.
This is how learning progress becomes visible
Participants formulate a testable hypothesis instead of a blanket cause. You know which view and filters were used and what data is still missing. The average position is understood as a summarized value and is not equated with a fixed ranking position that is identical for all users.
Practical task: Limiting a decline by page and search query
Appropriate preparation
Choose two meaningfully comparable periods and an affected side group. Keep track of known changes, seasonal effects and a possible conversion of the website. An anonymized export may be sufficient for exercises; personal account access should not be shared.
Practical task
Compare clicks, impressions and click-through rate by search queries and pages. Then check whether the mix of queries has changed or the same relevant search terms are weaker. Include devices and countries if they can explain the decline.
Appropriate SEO training
Interpret crawler accesses from logfiles and derive technical SEO priorities.
Build reports that make decisions possible instead of just collecting key figures.
Make sense of monitoring for rankings, technical changes, indexing and relaunch risks.
FAQ
How much does Google Search Console training cost?+
from 990 € per team plus VAT for remote half-day: 3 hours, up to 6 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Translate Search Console data into specific SEO decisions. Topics include performance reporting and reading search queries as well as correctly ranking indexing reports. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 990 € per team plus VAT