SEO Audit Training
Personal learning · concrete examples · applying knowledge directly
Not only do SEO audits, but also weight findings cleanly and translate them into measures. For SEO teams, agencies and website managers.
- 6 hours, plus Breaks
- Remote remote
- Up to 8 persons
For whom this training fits
SEO teams, agencies and website managers.
The training provides the evaluation. A complete audit as a service is a different service format.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- Defining the audit scope
- Evaluating technology, onpage and structure
- Prioritize Findings by Effect
- Separate management and implementation levels
What Your Team Takes With You
A comprehensible audit section with reference, context, priority and recommended next inspection step.
This is how learning progress becomes visible
Participants can explain why one task is handled before another. Each task mentions example URLs, responsible roles and a concrete follow-up audit. The audit is understood as a starting point for decisions and not as a list whose colors are processed without further evaluation.
Practical task: Derive a reasoned order from an audit
Appropriate preparation
Take advantage of an existing audit and a short list of key services or products. Determine which URLs are particularly relevant and which changes have already been planned. Full access to all company data is not necessary for the first prioritization.
Practical task
Choose several findings with different effects and group them by cause and affected page types. Compare a technical blocker on an important landing page with a common but less critical editorial note. Formulate a few comprehensible work packages from this.
Appropriate SEO training
Recognize typical SEO errors, narrow down causes and put them in the correct implementation order.
Understand search intention, technical basis, content quality and the most important SEO leverage.
Evaluate crawling, indexing, status codes, canonicals, sitemaps and technical error images safely.
FAQ
How much does SEO audit training cost?+
from 1,890 € per team plus VAT for remote team day: 6 hours, plus Breaks, up to 8 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Not only do SEO audits, but also weight findings cleanly and translate them into measures. Topics include defining audit scopes and evaluating technology, onpage and structure. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 1,890 € per team plus VAT