Internal Linking SEO Training
Personal learning · concrete examples · applying knowledge directly
Strengthen important pages via navigation, context links, hubs and clusters. For SEO, content and website teams.
- 6 hours, plus Breaks
- Remote remote
- Up to 8 persons
For whom this training fits
SEO, content and website teams.
Important landing pages and a content area serve as the basis; additional links alone do not replace a suitable page structure.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- Prioritize link goals and page types
- Building content hubs and clusters
- Use anchor texts wisely
- Integrating internal links into editorial processes
What Your Team Takes With You
A link plan for selected landing pages with suitable source pages, understandable anchor texts and editorial rules.
This is how learning progress becomes visible
The work assignment indicates specific starting points, destination addresses and reasons for the link. Once implemented, the team can control accessibility, link text and path. A greater number of internal links are not automatically counted as an improvement.
Practical task: Strengthening an important page about suitable content
Appropriate preparation
Choose a business-important landing page and collect thematically suitable starting pages. A crawl with link sources and click depth makes it easier to prepare. Complete the question about the content path visitors can use to reach the destination page.
Practical task
Check which existing links actually provide orientation and where a suitable connection still remains unused. Formulate meaningful link texts and distinguish navigation, editorial references and related content. Compare a targeted connection with a blanket link from each footer.
Appropriate SEO training
Buy-related search terms, information needs and page opportunities systematically find.
Planning, structuring and improving content so that search intention and conversion go hand in hand.
Write SEO texts that answer user questions and still lead close to the shop.
FAQ
How Much Does Internal Linking SEO Training Cost?+
from 1,890 € per team plus VAT for remote team day: 6 hours, plus Breaks, up to 8 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Strengthen important pages via navigation, context links, hubs and clusters. Topics include prioritizing link goals and page types, as well as building content hubs and clusters. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 1,890 € per team plus VAT