SEO for developers
Personal learning · concrete examples · applying knowledge directly
Translate technical SEO requirements to fit into tickets, templates and QA processes. For frontend, backend and fullstack teams.
- 6 hours, plus Breaks
- Remote remote
- Up to 8 persons
For whom this training fits
Frontend, backend and fullstack teams.
Development experience is required; general keyword research and text production are not the focus.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- SEO-relevant HTTP and HTML signals
- Rendering, links and metadata
- Redirects, Canonicals and Status Codes
- QA checklists for releases
What Your Team Takes With You
SEO acceptance criteria for a release: HTTP behavior, readable content, metadata and reachable internal links.
This is how learning progress becomes visible
Participants can narrow down SEO tickets technically precisely. A ticket describes observed behavior, target state and meaningful regression tests. The implementation remains technically verifiable, without developers having to re-evaluate all possible SEO signals for each individual change.
Practical task: Translating SEO requirements into technical acceptance criteria
Appropriate preparation
Select a change to routing, template or rendering and describe the desired user path. Collect representative URLs, including an error case and a variant with parameters. Determine which responses are expected before and after deployment.
Practical task
Check status code, forwarding, title, canonical, robots, and important links as a coherent output. Formulate testable criteria for a direct URL call and for navigation within the application. Also consider cache behavior and the delivery of static files.
Appropriate SEO training
Integrate search intention, structure, snippets and internal links directly into editorial work.
Sell SEO services cleaner, prioritize them and implement them in customer projects.
Evaluate SEO investments, risks and meaningful priorities at the management level.
FAQ
How much does SEO cost for developers?+
from 1,890 € per team plus VAT for remote team day: 6 hours, plus Breaks, up to 8 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Translate technical SEO requirements to fit into tickets, templates and QA processes. Topics include SEO-relevant HTTP and HTML signals, as well as rendering, links and metadata. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
You also want to work more securely directly in the system?
SEO knowledge and system practice can be combined. The TYPO3 editorial training covers daily content maintenance, developer training templates and extensions. Together we choose the building blocks that your team really needs.
TYPO3 editorial training · TYPO3 Developer Training · All training areas
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 1,890 € per team plus VAT