Website Relaunch SEO Training
Personal learning · concrete examples · applying knowledge directly
Detect relaunch risks early and hedge them with redirects, indexing, QA and monitoring. For project teams, agencies and in-house SEOs.
- 6 hours, plus Breaks
- Remote remote
- Up to 8 persons
For whom this training fits
Project teams, agencies and in-house SEOs.
Old and planned URL structure as well as the relaunch schedule are helpful. The technical migration is implemented separately.
When another format is better
- if only a short presentation without practical reference is sought.
- if first a deep technical analysis without training part is needed
- When ongoing implementation is more important than building knowledge in a team
Content of the training
- Recognizing SEO Risks in Relaunch
- URL mapping and redirect logic
- Staging, Go-live and Post-live QA
- Monitoring after the relaunch
What Your Team Takes With You
A process for URL mapping, go-live sharing and follow-up with responsibilities and critical abandon criteria.
This is how learning progress becomes visible
Participants can separate a specific technical release from open editorial or organizational points. The test plan shall specify pre-launch tasks and checks thereafter. It does not prevent every fluctuation in search results, but makes avoidable delivery and assignment errors clearly visible.
Practical task: Taking off a URL migration before starting
Appropriate preparation
Collect important old URLs and the planned new equivalents. Add information about templates, language versions and the start date. An old crawl or sitemap helps to take into account deeper linked content.
Practical task
For a limited URL group, create an assignment with expected forwarding and final destination. Check internal links, canonicals, and sitemaps of the new site. In addition, test whether protective measures are deliberately adapted to the test environment before the public launch.
Appropriate SEO training
Understand search intention, technical basis, content quality and the most important SEO leverage.
Evaluate crawling, indexing, status codes, canonicals, sitemaps and technical error images safely.
Translate Search Console data into specific SEO decisions.
FAQ
How Much Does Website Relaunch SEO Training Cost?+
from 1,890 € per team plus VAT for remote team day: 6 hours, plus Breaks, up to 8 people. Learning Goal Voting, Standard Preparation, Documents and Task List are included. Expensive case preparation, larger groups and travel expenses are agreed separately.
Can the training be adapted to our examples?+
Yes. Depending on the format, examples from website, shop, CMS, search data or customer cases can be prepared.
Is the training possible remotely or on site?+
As an entry is provided remotely. Alternatively, an in-house agenda can be agreed. The price range of the in-house format and separately coordinated travel costs apply.
What do we learn from concrete examples?+
Detect relaunch risks early and hedge them with redirects, indexing, QA and monitoring. Topics include SEO risks in relaunch, URL mapping and redirect logic. Together we will determine suitable next steps for your team.
Who conducts the training?+
Her lecturer is Matthias Gläßner, founder and owner of Seitenreport, senior web developer with a focus on SEO and TYPO3 lecturer at GFU. He brings more than 18 years of experience from web projects and website analyses.
Your lecturer: Matthias Gläßner
Senior web developer with SEO focus · Founder and owner of Seitenreport · TYPO3 lecturer at GFU
18+ years of experience: Matthias Gläßner has been supporting companies, agencies, associations and public agencies in web projects since 2007. His focus is on technical SEO, performance, web architecture and the further development of grown websites.
The training combines technical basics with examples, exercises and space for your questions. The topic, previous knowledge and goals of your team flow into the preparation.
Non-binding requests
Briefly mention your training topic. Matthias Gläßner will contact you personally.
Price limits: from 1,890 € per team plus VAT